In recent years at 56Paris, we’re seeing more and more Americans buying in France.
But why are these buyers turning their eyes toward Paris to buy property? And is it for a second home, or a permanent move to Europe?
The beauty and culture of Paris have captivated visitors for centuries, but recent financial, political and cultural trends are driving this stronger surge in interest.
Let’s take a closer look at the current landscape, and the factors that are reshaping priorities for American buyers.
A search for change and a new home
For some Americans, the idea of moving to Europe stems from a desire to experience something different.
Major socio-political shifts in the United States in recent years have led some people to seek stability elsewhere. Especially for high-net-worth individuals (HNWIs). For these wealthy residents, Trump’s next presidency is the time to evaluate their options overseas.
Right now, internet search engines are reporting spikes for terms such as ‘leaving America’ and ‘the best countries for Americans to move to.’
According to some reports, the 2016 USA election triggered an initial wave of interest in relocating to France, which analysts first noticed in 2018. The subsequent elections and ongoing political polarization are keeping this trend alive – right up to now.
And for some, owning property here is as much about having a sanctuary as it is about embracing a new chapter.
Remote working following Covid-19
It’s not just politics.
The Covid-19 pandemic fundamentally reshaped how people live and work, making ‘working from anywhere’ a real possibility for the first time.
And the rise of remote work has helped to reshape real estate trends too. At 56Paris, we’ve noticed an increase in inquiries from American buyers, compared to the same time last year. Many sources agree – it’s an ongoing trend since 2020.
With the rise of remote and flexible working, more and more Americans have a new freedom to pursue their dream of living abroad.
Those seeking a better balance between work and leisure often choose Paris – for its unparalleled quality of life – and proximity to other European capitals such as London.
Our city’s excellent infrastructure, world-class healthcare system and vibrant expat community make it a welcoming choice for American buyers too.
For families, the availability of international schools and a better pace of life are further draws. In short, Paris offers a lifestyle that feels both aspirational and attainable.
The Emily in Paris effect
It seems curious that a TV show is so influential.
Yet many people cite the multi award-winning hit Netflix show Emily in Paris as another reason why we’re seeing more Americans buying in France.
While the show may exaggerate most elements of Parisian life with its colorful cartoon style, it showcases the charm of the city – in a way that’s sparked the imagination of many Americans.
These buyers are showing increased interest due to the so-called ‘Emily effect.’ In particular, younger professionals and creatives who dream of owning a pied-à-terre in the world’s most iconic city – surrounded by museums, galleries, culture, history, landmarks and restaurants.
And it’s not just a fantasy TV dream – moving to Paris is now a tangible reality for many.
A resilient market for long-term investment
The Parisian market continues to show resilience, even amid the economic uncertainty of real estate markets around the world.
In 2022, notary data shows 9.6% of all buyers are from abroad, a steady progression every year since 2010.
Of that group, foreign non-residents not living permanently in France – so those buying pied-à-terres – purchased 2.8% of all properties in Paris.
Americans are the largest group foreign buyers of them all – representing the largest portion of foreign pied-à-terre buyers in Paris at 23%. These buyers favor premium neighborhoods such as the 6th and 7th arrondissements (districts).
Overall, a strong stability underscores the enduring value of Parisian real estate, especially for international buyers. Many Americans view the city as a safer haven for their assets.
A special opportunity for Americans
So all in all, it seems the reasons Americans are buying in France are as varied as the buyers themselves.
Whether it’s the political landscape back home, the new freedom of remote work, the ‘Emily effect’ or a simple desire for a more fulfilling lifestyle, our city offers something unique to every individual.
Paris also presents a special opportunity – the chance to live in one of the world’s most iconic cities while securing a sound investment for the future.
Better still. Thanks to the recent drop in the US Dollar to Euro exchange rate – from 1.12 in August to 1.05 at the time of writing, Americans buying an apartment in France are poised to benefit significantly.
This means that every Dollar now buys more Euros, reducing the cost of French real estate in Dollar terms. For example – a €750,000 apartment costing $840,000 at the previous rate now costs $787,500. That’s a saving of over $50,000.
So for Americans, it’s an ideal moment to take advantage of the exchange rate – and another great reason to buy now.
Finding your place in Paris
Whether you’re looking for a pied-à-terre, a spacious apartment for extended stays several times a year, or even a luxurious residence to call home, Paris offers endless possibilities.
And at 56Paris, we specialize in helping Americans find the right property for you.
Our team understands your unique needs as a US buyer, and can guide you through every step of the process – from finding the right neighborhood to navigating the intricacies of French real estate.
If you’re ready to start your journey, contact us today. Paris is waiting for you.
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